Sweepstakes Allow You To

- Stretch marketing dollars
- Increase customer acquisition
- Build brand awareness
- Drive purchase

Why Execute Them?

- Added value
- Create goodwill between consumers and product
- Offers a unique experience

How Do You Execute?

Properly run, a sweepstakes can be an effective tool to build brand awareness, increase traffic, and gather important consumer information.

- Development of official rules and legal review
- Bonding, registration and insurance
- Sweepstakes entry collection
- P.O. Box Assignment
- POP/POS kitting and fulfillment
- Winner selection and validation
- Data collection/data entry
- Affidavits of Eligibility and Publicity/Liability Releases
- Winners’ list and rules request processing
- Issue and file 1099 tax forms
- Interactive web gaming
- “Text to Win”